Corporate communication is a set of activities that manages all the internal as well as external communication and help to maintain the reputation of an organization among the stakeholders.
It helps the organization to share their mission, vision, and goal to their customers, employees, media, channel partners and general audience. The organizations tend to share the same message coherently to their stakeholders as well to maintain their credibility.
Today, most of the organizations have a dedicated team to manage the communication needs of the organization. This team manages crisis communication, media relations and every other thing within the organization.