Content management is a never-ending process, and it involves many steps. So, there is a dedicated content team that is responsible for taking care of each of the step involved.
Broadly, there are 6 primary roles involved in the content management which includes the developer, editor, site planners, administrator and the publisher.
One should note that it is just a role and one person can be responsible for taking care of all those steps. A person can be a creator, editor as well as the publisher. Things can change when we start looking at a much larger project where each person involved will have a specific responsibility.
Developer/Writer: The role of a developer or writer is to create and develop content based on the requirements. You should either have a group of writers with expertise in various types of content such as some may be good at social media posts, some well versed with blogging while some are knowing all. It depends on you and your budget of how many people you can recruit to do the job.
Editors: The editors can be further divided into broader categories such as some may be responsible for managing employee profiles, some may be approvers who approve content based on the requirement scenarios, some may be market editors who have in-depth knowledge about the market and know how content can impact the marketing of a website.
They can suggest or make changes to make content viable for marketing purposes.
Community managers: They are responsible for taking care of the messages and comments posted by the people also called UGC(user-generated content). The critical comments are taken care of by the community managers immediately, and in other scenarios, they are managed after few days of publishing.
Publisher: Releasing the content for the intended audience.
Administrator: The person responsible for management of the authorization to files and folders.